10 Best Books for starting a Yoga Business

best books for growing and building a yoga business

Are you ready to discover the best books for starting a yoga business?

Dreaming about starting a yoga business? Wanting to grow an existing yoga business? If so, keep reading here. You’ll find 10 of the best books for building and growing a successful yoga business.

Teaching yoga is one thing, running a yoga business is another.

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The outstanding books on the book list that follows will teach you business fundamentals, including the nuts and bolts of what you need to know to build, grow, and run a profitable yoga business.

For example, below you’ll find some of the best books aimed at yoga teachers.

These books cover branding, marketing, designing a business plan, and business strategy. They can teach you how to develop or find your yoga niche. They can also help you learn how to track your progress, how to plan themed yoga classes, how to attract yoga students and yoga clients, and teach you the secrets of effective business leaders.

the business of teaching yoga covered in the best books for starting a yoga business

Table of Contents

The Ultimate Business of Yoga Booklist for Starting and Growing Your Yoga Business

This booklist features 10+ of the best books for starting your yoga business. And helpful advice for teaching you how to grow your yoga career and business into a successful enterprise.

READ MORE: If you are interested in taking your yoga business to the next level online, be sure to read and bookmark The 10 Best Platforms for Teaching Yoga Online and 7 Ways to Make Money as a Yoga Teacher.

The Yoga Biz Books… The Best Books for Starting Your Yoga Business

1. Yoga Business Mastery: Earn a Great Living Doing What You Love by Lucas Rockwood

This book by Lucas Rockwood is really a must. It is up-to-date and goes beyond the basics of running a yoga business. It’s a sit down and read through type of book, or read sections as you go to grow or get unstuck with your yoga biz. If you follow me on Instagram, you probably already know that I highly recommend Lucas’ book to yoga teachers.

2. The Art and Business of Teaching Yoga: The Yoga Professional’s Guide to a Fulfilling Career by Amy Ippoliti

This book by Amy Ippoliti offers the essentials, think nuts and bolts of the business of yoga teaching, for building a successful yoga career as a yoga teacher.

3. The Yoga Law Book: Legal Essentials For Yoga Professionals by Cory Scott Dankner Sterling

This book helps the yoga professional, yoga studio owner, and yoga entrepreneur understand the legal aspects and considerations surrounding running a yoga business.

4. The Yogi Entrepreneur: A Guide to Earning a Mindful Living Through Yoga by Darren Main

A ultimate entrepreneurial guide for starting and running your own yoga business. This book is for the new yoga teacher or the seasoned yoga instructor who wants to learn how to run a business, including marketing and branding.

5. Teaching Yoga Beyond the Poses: A Practical Workbook for Integrating Themes, Ideas, and Inspiration into Your Class by Sage Rountree and Alexandra Desiato

This book is great for yoga practitioners looking to build a yoga business. It will help you find your yoga voice, design yoga class themes, incorporate yoga philosophy, and teach effectively.

6. Wellpreneur: The Ultimate Guide for Wellness Entrepreneurs to Nail Your Niche and Find Clients Online by Amanda Cook

This guide speaks to health and wellness entrepreneurs, including yoga instructors, who are looking to finding out their niche and develop a client base.

7. So You Want to Open a Yoga Studio by Andrew Tanner and Jannis Bowersox

If you want to open a yoga studio or dream about owning your own yoga studio, this book offers helpful perspective, considerations, and advice to successfully launch your business.

8. The Professional Yoga Teacher’s Handbook: The Ultimate Guide for Current and Aspiring Instructors―Set Your Intention, Develop Your Voice, and Build Your Career by Sage Rountree

This book will help you figure out where to take your yoga after you’ve become a teacher. Do you want to find a job teaching at a yoga studio? Do you want to take your yoga career to the next level. This book by Yogi, Sage Rountree, offers insight that will help you teach successfully.

9. The Thriving Yoga Teacher: How To Create A Sustainable Career Doing What You Love by Michelle Linane and Mark Stephens

This book by Michelle Linane and Mark Stephens offers real and actionable advice for the yoga teacher looking to build a career out of their love of yoga.

10. The Balance Between Hustle & Flow: Knowing When to Make Things Happen and When to Let Them Happen by Theo Prodromitis

This book will help you as a yoga entrepreneur discover and develop a growth mindset. The perspective and insights offered will help you thrive and succeed in your yoga business.

11. Secrets of the Six Figure Yoga Teacher: How to Make Real Money by Leading the Journey to Health and Enlightened Living by Cate Stillman

If you regularly read my blog, you might have already seen me recommend this book. It has some useful advice for looking at business growth and creating offers that will attract yoga clients and accelerate your business revenue.

12. Start with Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek

While not a yoga specific book, this highly reviewed book on leadership can help you figure out how you can inspire others, including your yoga students. It can help you understand your own WHY and your students’ WHY.

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best books for yoga business

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I’d love to hear your thoughts on these books. What are your favorite or best books for starting a yoga business?

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2 thoughts on “10 Best Books for starting a Yoga Business”

  1. Annette Rexroad

    Hi! I’m so glad to have found you! Thank you for creating this list of books. Which book would you recommend a person start reading as a person who is not yet a yoga teacher but is interested in creating a yoga business? Is there a certain order that we should read these? Thanks so much!

    1. Hi Annette, All of these books are fabulous, even if you haven’t yet received your yoga teacher certification. Reading them, such as the first one on the list, before or during a yoga teacher training, can help you think about business topics while you are going through a training. This can help you maximize what you get out of your yoga teacher training and put you ahead of the game come yoga teacher training graduation. Best wishes to you.

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